You don’t need to be a SEO whiz to boost your profile and rate highly in searches, you just need to think of the kind of terms people search for and take advantage of them. If you’re a wedding studio, you can definitely jump on the back of terms used with wedding services: venues, car hire companies, dress designers or celebrants. For portraits, general phrases like “Melbourne Portrait Photographer” work a charm. To work them into your blog posts, upload new wedding photos with phrases about the services associated with their day, eg: “Sarah’s cupcake wedding cakes.” By mentioning these services, in time your images will begin to appear when people search for those companies. Just don’t forget your watermarks!